About

I’m a Digital Product Manager and Digital Strategist currently working at the Transport Company of Milan (LinkedIn profile).
Following a summary of my work experience and education.

WORK EXPERIENCE

February 2008 to today
Digital Product Manager & Digital Strategist at ATM, Azienda Trasporti Milanesi S.p.A. (Milan’s Transport Company).
Main projects: smartphone app “ATM Milano”, corporate web site “atm.it” and other digital media like kiosks or digital signage displays.

  • Digital projects design and management
  • Functions and Customer Experience design
  • Data analysis using Google Analytics and Google Data Studio
  • Contents production and optimization
  • Internal and external teams management

January 2006 to today
Digital Consultant freelance for SME and NoProfit

  • Communication strategy
  • WordPress websites creation
  • Social Media strategy
  • Contents creation
  • AdWord and Google Business management

June 2014 to December 2014
European Continent Manager – Italian Country Manager – Milan Local Leader
at Interaction Design Foundation

  • European Country Managers and Local Leaders (130+ members) community management
  • Leaders selection and training
  • Workshops and events management

May 2012 to January 2014
Entrepreneur
at “Shopping in Italy Made in Italy online shop

  • WordPress website and e-commerce creation
  • Social and content marketing
  • Products research and selection

September 2006 to May 2007
Web Project Manager at Adacto srl  

March 2006 to May 2006
Account Manager at Pan Advertising srl  

EDUCATION
2018 – Advanced Google Analytics at Google Analytics Academy
2015 – Scrum Product Owner Accredited Certification at International Scrum Ins.
2014 – UI Design Patterns for Successful Software at Interaction Design Foundation
2011 – Short Master in Project Management at SDA Bocconi
2006 – Master in Human Resources and Communication at Nexint srl
2006 – Philosophy Bachelor Degree at University of Catania

LANGUAGES

  • Italian native speaker
  • English working proficiency
  • Brazilian Portuguese limited working proficiency

PERSONAL SKILLS
Native Italian, professional English and intermediate Brazilian Portuguese
Open to innovation and lifelong learning believer
Long public speaking experience
Passionate for automotive and writing