Usability of new cars digital screens is a safety and CX problem. On my “Cars digital experience analysis” article I already listed the main functions that should be always accessible while driving. Today I’ll focus on climate controls that in some cars are disappearing for economic and style reasons. They are indeed really expensive toContinue reading “Improving cars climate controls using vocal assistants”
Category Archives: Design
Articles about Design
Cars digital experience analysis and some ideas
Digital cockpits and infotainment screens are becoming one of the most important components of modern cars interior. As automotive enthusiast and digital professional I’ve always looked at them as a painter look at a white canvas. Their design indeed could influence the customer experience as much as electric motors are already doing in all theContinue reading “Cars digital experience analysis and some ideas”
Improving passengers behaviour using nudge theory
In the article The Amazing Psychology of Japanese Train Stations the author writes about the nudge theories strategies adopted by the West Japan Railways for improving good passengers behaviours and decreasing suicides. With 13 billions of passengers per year, the Japan’s railway network is famous for its punctuality and for the stations overcrowding. As everybodyContinue reading “Improving passengers behaviour using nudge theory”
Tesla Model 3 agile car development framework
When I wrote about the Tesla Model 3 I focused on design , infotainment system and its pre-order success. Today indeed I write about the production approach that, reading the recent news about skipping the beta testing, is going to be assimilated to the agile software development framework.
The led headlight innovation by Mercedes-Benz Concept A Sedan
Looking at the recent Mercedes-Benz Concept A Sedan, I was impressed by the led headlamps colour. At first I thought that it was only a show car like other concept at the Auto Shanghai Motor Show, but then its design was so evolutive that I understood that Daimler was introducing and testing a relevant designContinue reading “The led headlight innovation by Mercedes-Benz Concept A Sedan”
“Featured contents” function design for instant messaging apps
Recently I studied IM Bots, but unfortunately every time that I experienced them on a Facebook Messenger I felt unsatisfied. Bots and AI are for sure the personal assistants of the future, but we must wait for their evolution and for our language adaptation (read my posts about Bots: Chatbots are contents, not conversations and FacebookContinue reading ““Featured contents” function design for instant messaging apps”
Self-driving bus service models and passengers User Experience
In the last months automotive world is talking a lot about autonomous and self-driving vehicles both for private and public transportation. During my day researches one day I found the exciting call for collaboration for Olli, the self-driving vehicle produced by Local Motors. Designing the autonomous bus user experience is a complex task: for first because self-driving buses will serve the traditionalContinue reading “Self-driving bus service models and passengers User Experience”
Chatbots are contents, not conversations
After my first post about Facebook Messenger Bots, I continued my research because I understand the importance of Chatbots and Instant Messaging apps. Following a transcription of the presentation that I published on Slideshare. The assumptions from where I started my reasearch are: Users don’t want conversations. Users want pertinent and timely contents within theContinue reading “Chatbots are contents, not conversations”
Facebook Messenger’s Bots are direct, customizable and automated communication channels, not personal assistants
Reading on the web the new Facebook Messenger’s Bots reviews I confirmed my idea: human language is still too complex to understand by any kind of Artificial Intelligence (AI). Read “I Tried Shopping on Facebook Messenger. It Didn’t Go Well” by Lukas Thoms and “Facebook’s grand plan to simplify your life is off to a rough start”Continue reading “Facebook Messenger’s Bots are direct, customizable and automated communication channels, not personal assistants”
Tesla Model 3 design and market success
Internet has already posted a lot about the new Tesla Model 3. I want to say something since the launch’s day, but first to start writing down this post, I read dozens of articles and their comments for understanding exactly what happened in the automotive industry and what kind of innovation is really bringing theContinue reading “Tesla Model 3 design and market success”