The biggest problem of the level 3 self-driving cars are the drivers

I’m following the evolution of the self-driving technologies with a lot of interest. Many automotive companies say that by 2020/2022 they will commercialize autonomous cars that will reach the level 4 or 5 of the SAE International Automated Driving standards. Below the table that is commonly adopted by all the automotive industry. Download the pdfContinue reading “The biggest problem of the level 3 self-driving cars are the drivers”

Self-driving bus service models and passengers User Experience

In the last months automotive world is talking a lot about autonomous and self-driving vehicles both for private and public transportation. During my day researches one day I found the exciting call for collaboration for Olli, the self-driving vehicle produced by Local Motors. Designing the autonomous bus user experience is a complex task: for first because self-driving buses will serve the traditionalContinue reading “Self-driving bus service models and passengers User Experience”

Facebook Messenger’s Bots are direct, customizable and automated communication channels, not personal assistants

Reading on the web the new Facebook Messenger’s Bots reviews I confirmed my idea: human language is still too complex to understand by any kind of Artificial Intelligence (AI). Read “I Tried Shopping on Facebook Messenger. It Didn’t Go Well” by Lukas Thoms and “Facebook’s grand plan to simplify your life is off to a rough start”Continue reading “Facebook Messenger’s Bots are direct, customizable and automated communication channels, not personal assistants”

What kind of car Generation Z will buy?

A research conducted by Cox Automotive for two of the biggest car shopping and research websites in the US, Autotrader and Kelley Blue Book, describes the purchasing intention of the Generation Z. Generation Z is composed by young that are actually between 12 and 17 years old. For the automotive industry they are evaluated 3.2 trillion of dollarsContinue reading “What kind of car Generation Z will buy?”

In-ear headphones touch gestures concept

During the last years I developed a strange professional syndrome. Everytime I use an object I analyze usability and functions trying to learn or imaging improvements. Today the interaction between humans and machines is powered by all kind of sensors that can interpret imput like natural voice commands, objects movements, touch and hand free, etc.Continue reading “In-ear headphones touch gestures concept”

The inspiring “Driving Paradox”

I work in Digital Communication and I’ve worked on the functional & user experience design of websites, mobile applications, advergames, digital signage systems and info kiosks. I love cars and motorcycles since when I was a child. I remember very well the “procedure” that my parents had to apply first to start our old FiatContinue reading “The inspiring “Driving Paradox””

Why a Digital Product Manager must be skilled in User Experience Design?

I work in Digital Communication since 2005. I’ve a humanistic university background but instead of specializing in Contents and Social Media, I’ve always studied technical, graphic and design subjects. After almost 10 years of experiences, today I can setup and manage an ecommerce like Shopping in Italy; I can film videos like these; I canContinue reading “Why a Digital Product Manager must be skilled in User Experience Design?”

The Drivin’ project

I love to design even if I don’t know how to develop my projects because I can’t code. I’ve hundreds of sheets full of ideas, functional requirements and wireframes, but writing them down is really time consuming and I’ve never enough time. For the Drivin’ project I’m doing an exception. I really want to transform my sheetsContinue reading “The Drivin’ project”

Foursquare switch to OpenStreetMap and simplify the access to the open data

On Wednesday February 29th, the bissextile day of 2012, Foursquare announced on his blog the switch from Google Maps to OpenStreetMaps. I hope that this transition will help the open source/data world like never before. This is the first time that an Open Source project can be improved simply using an easy, known and fun application like Foursquare.Continue reading “Foursquare switch to OpenStreetMap and simplify the access to the open data”

Facebook content management systemification

The most recent statistics speak about 800 million of Facebook active users. Zuckemberg and his staff are implementing the platform improving functions, mobile, and interactions among users and the rest of the web (like, fan, follow etc). Looking at my friends, my relatives and my collagues, I think that Facebook is not only a socialContinue reading “Facebook content management systemification”