In the last 16 years I worked on many digital products from their inception to the final release and the following improvements. I’ve had a lot of experience both as a consultant, event manager and in the big company where I work today. I’ve really a lot of things to write about and I’ve evenContinue reading “What is a digital product?”
Category Archives: Digital product management
Improving cars climate controls using vocal assistants
Usability of new cars digital screens is a safety and CX problem. On my “Cars digital experience analysis” article I already listed the main functions that should be always accessible while driving. Today I’ll focus on climate controls that in some cars are disappearing for economic and style reasons. They are indeed really expensive toContinue reading “Improving cars climate controls using vocal assistants”
Cars digital experience analysis and some ideas
Digital cockpits and infotainment screens are becoming one of the most important components of modern cars interior. As automotive enthusiast and digital professional I’ve always looked at them as a painter look at a white canvas. Their design indeed could influence the customer experience as much as electric motors are already doing in all theContinue reading “Cars digital experience analysis and some ideas”
How Google wants monetize self-driving cars like it already monetizes Internet
Google has started its self-driving project in 2009 and in 2016 it funded a completely new company called Waymo. Google today is one of the first company that put on the road level 4 autonomous vehicles and that says to have driven 3.5 million of autonomous kilometers in public roads. In the autonomous vehicles arena thereContinue reading “How Google wants monetize self-driving cars like it already monetizes Internet”
Tesla Model 3 agile car development framework
When I wrote about the Tesla Model 3 I focused on design , infotainment system and its pre-order success. Today indeed I write about the production approach that, reading the recent news about skipping the beta testing, is going to be assimilated to the agile software development framework.
“Featured contents” function design for instant messaging apps
Recently I studied IM Bots, but unfortunately every time that I experienced them on a Facebook Messenger I felt unsatisfied. Bots and AI are for sure the personal assistants of the future, but we must wait for their evolution and for our language adaptation (read my posts about Bots: Chatbots are contents, not conversations and FacebookContinue reading ““Featured contents” function design for instant messaging apps”
Self-driving bus service models and passengers User Experience
In the last months automotive world is talking a lot about autonomous and self-driving vehicles both for private and public transportation. During my day researches one day I found the exciting call for collaboration for Olli, the self-driving vehicle produced by Local Motors. Designing the autonomous bus user experience is a complex task: for first because self-driving buses will serve the traditionalContinue reading “Self-driving bus service models and passengers User Experience”